Fresh FM Ado-Ekiti got its transmission approval via a letter dated July 14, 2020 and signed by Dr. Igomu Onoja, the Secretary of the National Broadcasting Commission (NBC).
Owned by successful musician, Yinka Ayefele Fresh FM Nigeria now has 3 stations, Fresh 105.9 FM, Ibadan, Fresh 107.9 FM, Abeokuta and Fresh 106.9FM, Ado Ekiti respectively in southwest Nigeria.
The company commenced full commercial broadcast in August 2015 and within five years has established two other radio stations.
His comments on the latest development.. "Fresh 106.9 FM, Ado Ekiti is set to change the airwaves with quality radio programming. “We are going to change the perception of people towards radio just as we have done in Ibadan and Abeokuta. We know how to do radio and I can assure our teeming listeners they should expect nothing but the best from us”.
"Ekiti is my home town and more importantly, I want my people to feel the good vibes of the radio. Fresh FM has completely changed the face of radio broadcasting in Nigeria and we’re not stopping at that we’re working hard to establish our academy also.”
Recall that radio was Ayefele's first calling before fate turned him into popular and successful musician after a car crash that almost ended his life and confined him to the wheelchair since about 23 years ago (1997). Seeing him making a big success of the business of broadcasting later on in life, would be a motivation story for many who have been ardent fans since then.